Twelve South

The best parts:

It’s a well designed product that flows with the look of the iMac, making it seem like a natural extension of the product. Frankly, if I didn’t know that Apple didn’t make iMacs that way, I would’ve figured it was standard fare.

At $29.99, it’s not cheap, but in my mind, it’s worth it. It’s an easy way to clean up the desk clutter that so many of us have and loathe, without sacrificing the looks that, let’s face it, many of us love about our Macs. If you’ve got an iMac, this should be your next purchase.

via Product Review: BackPack for iMac – Apple Gazette.

The BackPack is such a nifty little device — I can’t believe nobody came up with this sooner! As I explain in my review, the iMac is all about clean minimalism. Until you add your backup drive. And your iPhone. And your digital camera. What’s the point??

The solution: the BackPack, or as I have affectionately dubbed it: the Clutter Killer. It is a dream come true for obsessive-compulsive personalities like myself! It’s such a great price too. Even if you don’t own an iMac, I’m sure you know someone who does, who would like it very much!

The BackPack is an iMac Clutter Killer Giveaway – Pretty Shiny Sparkly.

What a cool fresh review format. A great way to get a feel for BackPack.

Learn more about BackPack here.

Twelve South joins other Apple developers for Indie+Relief
January 20, 2010 to raise money for Haitian earthquake relief

Twelve South will make a $5 donation to the Red Cross for every BassJump and
BackPack sold at twelvesouth.com on January 20, 2010

Charleston, SC. January 19, 2010. Twelve South announces it is participating in Indie+Relief, a one day sale of Apple related products and iPhone apps to raise funds for Haitian Earthquake relief. On January 20, 2010 Twelve South and other participating developers have pledged to donate proceeds from the sale of their products to various charities focused on Haitian earthquake relief. Twelve South in particular will donate $5 for every BassJump Subwoofer for MacBook ($79.99) and BackPack Shelf for iMac ($29.99) it sells directly on twelvesouth.com. Twelve South will then donate its proceeds to the American Red Cross. For more information on Indie+Relief and to see a complete list of participants, please visit IndieRelief.com.

Update: We have decided to make the donation on EVERY Twelve South product sold on our site today. Shop today. We’ll donate tomorrow. See all Twelve South products here.

Click Here to read the full ‘Twelve South – Indie+Relief’ Press Release.

Shop for a BassJump here. | Buy a BackPack here.

Does the BackPack work with the new 21.5″ and 27″ iMacs?
Does the shelf screw into my iMac Stand? Will it scratch it?
Is there a weight limit to storage on the BackPack?

All Good questions. All answered here in the new updated BackPack FAQ and Tech Specs section.

Have more questions about BackPack? Send them here.

Here’s an actual email, word-for-word, from Customer Service today.

I think the BassJump could be a big hit for PC-laptop users as well.
I have not seen any products like this before, for PC-laptops. Have you?
Will you develop this product for that market as well?

Thank you
[pc]

Hi [pc],

Sorry, but Twelve South is committed to making accessories exclusively for Macs. Thanks for your interest and question. If you ever get a Mac, we have some wonderful accessories for you.

Thanks,
Twelve South Support Team

We get this question several times a week. It is so fun to tell them no But that’s Twelve South – not just Mac ‘friendly’ – we’re Mac only. Really. We wish there were more ‘Mac Only’ companies around. Then again, we’re just fine being one of the only ones too.

Check out the Mac Only BassJump here.

Ahh, Christmas Shopping! I’ve never been on the other side like we are this year. We are so excited that so many BackPacks, BookArcs and BassJumps are going to be under so many Christmas trees. We love our retail partners around the world like Apple Store and Best Buy, but I have to tell you we hold a special place in our heart for our customers that trust us enough to order directly from twelvesouth.com.

Guy Kawasaki said in his awesome book “Reality Check” that “God invented e-Commerce” for bootstrappers and its so true. Your support is so appreciated and helpful. Thank you and Happy Holidays.

Holiday 2009 Shipping Schedule
Happy Holidays! Here are the very last dates & times you can order from Twelve South and receive your order in time for Christmas. Please note the times listed are Eastern Standard Time.

Free Ground Shipping in the Continental US
Orders must be placed by 2:00PM EST, Wednesday, December 16th

International Shipping outside the US (including the North Pole)
Orders must be placed by 2:00PM EST, Thursday, December 17th

2nd Day Air Shipping in the Continental US
Orders must be placed by 2:00PM EST, Tuesday, December 22nd

Overnight Shipping in the Continental US
Orders must be placed by 2:00PM EST, Wednesday, December 23rd

We love before and after pictures of workspace clean-ups – especially when the ‘after’ involves a BookArc or BackPack. Lifehacker this week featured a clean-up that involves not one, but two BackPacks as the ‘behind-the-iMac’ helper. It is definitely a huge improvement. And there’s just something about a cleaner desk that really inspires better work, doesn’t it?

Before and After: The Wire Loom Workspace – Workspaces – Lifehacker.

Get your own BackPack and clean up your geekosphere here!

If you are a ‘complete Mactard‘ like us and BookArc or BackPack is on your Holiday wishlist, here are US retail stores you can find a BookArc or BackPack this Holiday season.

Apple Store US and Canada/Europe/Australia/Japan. We are so proud to say Twelve South products are available in most Apple Stores on the planet. The dream store (remember when there weren’t Apple Stores?) is host to the BookArc and BackPack. The team there will be happy to help find them for you. Hint – they’re usually in the Mac Accessories section near Apple adapters and cables.

Best Buy. Best Buy locations that have the Apple Store-within-a-Store all have BookArcs and BackPacks. They just arrived (Nov 09) so pop in and make sure they look good on display for us. If you don’t see them out and available – ask. They should be there and the great Best Buy staff will be happy to help you find them.

Of course, you don’t have to get out of your PJs to get your Twelve South goods delivered to your doorstep. We are still offering FREE shipping in the US right from Twelve South.com.

- Buy Twelve South BackPack here – with FREE US shipping

- Buy Twelve South BookArc here – with FREE US shipping

We’re big fans of Macworld Magazine. It’s been my Mac periodical companion since I began using Macs close to 20 years ago. So to see Twelve South’s first product, the BackPack, featured in the Nov 09 issue is close to the coolest thing ever. Visit the BackPack Gallery to see the full story. Better yet, go down to your local bookstore and buy a copy. We’re on the inside back cover – in the ‘Hot Stuff’ section (pg 100).

Click Here to visit the BackPack Gallery and see the full story now.